The Love and Carry Primo Baby Carrier offers minimalism, comfort and closeness.

Primo is a physiological, easily adjustable baby carrier that offers 2 carrying positions: front (facing the parent) and back. With a minimalist design, Primo comes in a range of great colours to suit everyone.The carrier is lightweight and compact, made from natural cotton certified to the OEKO-Tex standard.

Primo has a wide waist belt and soft shoulder straps that evenly distribute the weight of the child across the adult’s body, allowing you to carry your child for long periods of time without feeling tired. It is very easy to use giving you the ability to adjust the carrier in two easy steps – quickly and conveniently. The carrier fixes the correct angle of hip abduction, which is not only comfortable for the baby but also has a therapeutic effect that promotes healthy joint development and is recommended by IHDI.